How strong is Taylor Swift’s political support? What a new poll finds

Taylor Swift could convince President Joe Biden’s supporters to vote Republican in November newsweek Public opinion poll program.

A May poll by Redfield & Wilton Strategies found that 22% of voters who supported Biden in the 2020 election were likely to vote for the Republican candidate in the election if Swift supported them. The answer is that it will increase. newsweek found.

The poll, conducted May 1 among 1,500 voters, showed a 9-point increase from January, when just 13% of 2020 Biden supporters said they wanted to vote for a Republican candidate supported by Swift.

The singer-songwriter’s influence appears to be growing among Trump supporters, although not as much as among Biden supporters. In January, 13% of Trump voters in 2020 said they were more likely to vote for a Democratic candidate supported by Swift. This month, that number only rose to 16%.

The May and January polls both had a margin of error of plus or minus 2.53 percentage points. The January survey was conducted on January 18th among 1,500 voters.

Swift’s rise to fame is staggering, and her celebrity status has only skyrocketed in the past year. She was named Time Magazine’s 2023 “Person of the Year” and her wildly popular Elas Tour became her first tour to surpass the $1 billion mark. Her popularity has raised questions about whether Swift’s endorsement of her could sway the 2024 election.

“She influenced popular culture, sports and economics in every region of the United States,” communications consultant James Haggerty previously said. newsweek. “Then why is politics and elections no good?”

A May poll found that 18% of Americans overall were more likely to vote for a candidate supported by Swift. In comparison, 15% said they were less likely to vote for a candidate supported by the pop sensation, and 55% said her opinion would not influence their vote.

The survey found that Ms. Swift has more influence with male voters and younger voters. 27% of male voters said they were more likely to vote for a candidate supported by Swift, compared to just 11% of female voters. Additionally, one-third of voters ages 18 to 24 said they would be more likely to vote for a candidate if Swift endorsed them, compared to 14% of voters 65 and older.

Swift has largely stayed away from politics, but she supported the Biden-Harris campaign in 2020 and made critical comments about former President Donald Trump during the last presidential campaign.

Swift also endorsed two Democratic candidates for the Tennessee General Assembly in 2018 as part of their opposition to Republican Marsha Blackburn’s Senate campaign. Blackburn went on to win the election, defeating Swift-backed Phil Bredesen with more than 54 percent of the vote. Another of Swift’s candidates, Jim Cooper, won the House race.