Santa Clara: GPU and AI chip developer Nvidia has appointed Hopscotch USA as its consumer PR AOR.
The Los Angeles-based company won the account after a competitive review, Hopscotch said in a statement.
Hopscotch will work with Nvidia’s in-house teams on PR and influencer relations for its consumer business, which includes GeForce RTX computers, graphics cards, AI technology, cloud gaming service GeForce Now and creative app suite Nvidia Studio.
Laura Crompton, Business Director of Hopscotch USA, said: The account team is based in Los Angeles, according to the statement.
Hopscotch declined to provide additional information about the RFP process and budget.
Hopscotch is a global PR company with 800 employees and headquartered in France.
Nvidia reported First quarter revenue triples In its financial results released Wednesday, the company reported net revenue of $26 billion and net income of $14.88 billion, both figures beating analysts’ expectations and setting quarterly records for the company. credit Much of that growth is being earmarked for the company’s AI chip development.
“AI will lead to significant productivity gains in almost every industry, helping companies improve cost and energy efficiency,” he said.
Analysts expect Nvidia’s growth to slow due to tougher comparisons with last year. wall street journal report.