USA TODAY is gearing up for its own special race.
New Hampshire Motor Speedway has announced that USA TODAY will serve as the title sponsor of the USA TODAY 301 NASCAR Cup Series race on Sunday, June 23rd.
The USA TODAY 301 race will close out a race weekend at NASCAR’s only New England venue, featuring a Saturday doubleheader featuring the SciAps 200 NASCAR Xfinity Series race and the Mohegan Sun 100 NASCAR Whelen Modified Tour.
Martin Truex Jr. won the Cup race in New Hampshire last year on a 1.058-mile oval track in Loudon, New Hampshire, about 82 miles north of Boston.
The USA TODAY 301 race will take place on Sunday, June 23 at 2:30 pm ET and will be broadcast on the USA Network.
“We’re excited to partner with New Hampshire Motor Speedway and Speedway Motorsports on the USA Today 301 NASCAR Cup Series,” said Nate Scott, vice president of sports revenue strategy for Gannett and the USA Today Network. “The race is highly rated among our 50 million passionate sports viewers, and we can’t wait to share the excitement and great content with our loyal fans.”
USA TODAY most recently sponsored the NASCAR Xfinity Series race on March 25, 2023 at Circuit of the Americas in Austin, Texas.
The USA TODAY 301 race follows the ethanol-run Iowa Corn 350 race on Sunday, June 16 at Iowa Speedway in Newton, Iowa.
Following the New Hampshire race, the NASCAR Cup Series will compete in the Ally 400 at Nashville on June 30. It will then move on to the Chicago street race on July 7, followed by a Cup race at Pocono Raceway and the Brickyard 400 at Indianapolis Motor Speedway.
“We’re honored to have USA TODAY at New England’s only NASCAR weekend,” said David McGrath, executive vice president and general manager of New Hampshire Motor Speedway. “USA TODAY is a highly recognized and respected name in the media industry committed to providing our readers with high-quality, trustworthy content, just as the team at New Hampshire Motor Speedway does each year to create an unforgettable experience for race fans. We can’t wait to work with USA TODAY next month to give fans the best NASCAR experience in the country!”
For ticket information, visit the NHMS website.
This article originally appeared on USA TODAY: NASCAR Cup Series gives New Hampshire race new name: USA TODAY 301
