Social media is a vibrant world of never-ending trends, always offering something new. Whether it’s mesmerizing ASMR videos or the latest viral dance moves, there’s always fresh entertainment to be had. Just when you think you’ve seen it all, another trend emerges and takes social media feeds by storm. A recent viral craze has happened, and it’s all about “feeling blue.” Want to unravel this trend? Let’s take a closer look.
Avid Instagram users will have noticed an increase in videos featuring the “blue makeup” trend. The trend that is taking the beauty world by storm is inspired by American singer Billie Eilish’s latest and longest-running song, “BLUE.” Fashion and beauty influencers from all over the world have been creating captivating videos that channel the song’s melancholic tone through striking blue-themed makeup looks.
To master this trend, you need to go all-in on the color blue. Whether you wear shimmery ocean-blue eyeshadow or opt for a bold dark blue eyeliner, the key is to get the glamor you want with your makeup choices. For example, influencers taking part in this viral trend often pair their stunning blue makeup with shiny blue outfits.
The next step is to create a video. To master the transition technique, start with a bare face, then dramatically splash water on it to show off your perfect transformation. In no time, you’ll be showcasing a spectacular blue eye makeup and a subtle glamorous look. This seamless transition is the key to mastering the blue makeup trend. Don’t forget to add Billie Eilish’s latest song.
Popular content creator Nagma Mirajkar has also joined the trend. In her video, she starts off without any makeup on, then dramatically splashes water on her face to reveal a vibrant blue makeup look. She then accentuates her gaze with sea-green contact lenses for a nautical feel. Her video has garnered over 9.6 million views to date.
Beauty influencer Mrunal Panchal also took up the trend, giving it a unique twist with majestic water elements. Instead of her usual eye makeup, Mrunal lined her eyes with vibrant blue. She completed her look with a blue pendant necklace reminiscent of the famous film Titanic and complemented her makeup with blue butterfly accessories.
Not only that, Instagram is flooded with videos of people getting creative and trying their hand at this viral trend. Check out some of the videos below:
Interestingly, in an interview with Apple Music, Billie Eilish revealed that her song “BLUE” was inspired by her original track “True Blue” being leaked on social media.