A 24-year-old Chinese woman reportedly died while filming a livestream “mukbang” video. Mukbang Mukbang is a content genre that originated in South Korea where people film themselves eating (usually) large amounts of food at once. In 2021, the globally popular social media trend drew criticism from the Chinese government for causing health problems and encouraging food waste. According to local news outlet Hankyung, autopsy results for recently deceased mukbanger Pan Xiaoting revealed severe abdominal deformation and undigested food stuck in her stomach.
What happened to Pan Xiaoting?
According to Chinese reports, Xiaoting was known on social media for her binge eating disorder, where she would allegedly livestream herself eating for 10 hours straight without a break. She would reportedly eat around 10 kilograms of food in one sitting.
Although Xiaoting was once hospitalized for stomach bleeding, she returned to filmmaking. Mukbang I was satisfied after one day of discharge. Mukbang While the video has been hugely popular, many critics have warned of the dangerous aspects of the epidemic, which has reportedly claimed many lives.
The neglected side of Makbang
While overeating is rarely an issue in society, the internet chooses to obscure the dark reality behind it. MukbangThis trend is known to encourage bad eating habits, from overeating to consuming too many unhealthy foods, and sometimes even eating things you can’t eat.
Mukbang gained immense popularity not only for its novelty but also for its sensory appeal: Reports say that the sight of a large table filled with a variety of delicacies, along with the sounds of crunching, slurping and chewing, is a sensory delight.
Many mukbang YouTubers who show themselves eating abnormally large amounts of food are often asked the “secret” behind appearing healthy despite overeating. These comments reveal that viewers are aware of the problems with such eating habits, yet continue to encourage them.
Another concern with mukbang videos is that many creators edit different clips into one video to give the false impression that they are eating all at once. Some creators resort to unhealthy habits after filming to cushion the effects of overeating.
Some popular mukbangers have opened up to their viewers about eating disorders, sparking concerns for their mental and physical wellbeing. Viewers have also noticed visible changes in their favourite creators’ attitudes and physiques since they began posting regular mukbang videos.
Mukbang and overeating have been linked to a variety of issues, including obesity and related physiological problems, eating disorders, and mental illness.
However, creators with millions of followers often continue to ignore their own health and prioritize the entertainment and momentary pleasure of their audience. This not only puts the creator’s health at risk, but also sets a harmful precedent for impressionable viewers who may seek to emulate such stunts.
While mukbangs may be entertaining, it’s essential that the darker side of this trend is addressed: creators and platforms alike must take responsibility to ensure the content they produce doesn’t harm their own well-being or encourage unrealistic and unhealthy behaviors among their viewers.