(press release) NEW YORK, NY — Platinum Guild International USA, the jewelry industry authority on the world’s most precious metal, has released its platinum engagement ring trends report ahead of the busy fourth-quarter shopping season. The report identifies six popular engagement ring styles sure to be seen on many ring fingers this holiday season and into 2025.
After its rise during the Art Deco era of the 1920s, platinum has been the standard for sophisticated and stylish engagement ring settings for over a century. Inherently timeless, naturally white and 30 times rarer than gold, platinum is the metal of choice for a ring that symbolizes eternity and will last forever.
Sample engagement rings from the Platinum Trend Report: Clockwise from top left: A. Jaffe, Single Stone, Stuller, Kwiat, Kirk Kara, Simon G.
Some of the trends established in the report include “Pretty Pastel”, combining coloured gemstones with the unmatched brilliance of platinum; “Gender Fluid”, characterised by a very modern element that is neither masculine nor feminine; “Square Dance”, a collective term for several angular cuts; “Bezel Up”, showcasing natural white metal edging for a clean, seamless look; “Elegant Emerald Cut”, the unmistakable definition of quiet luxury; and “Metal Forward”, which lets the natural hues of precious metals take centre stage.
Every trend spotlighted is supported by an image encyclopedia showcasing the work of a wide range of designers. A wide range of design talent is captured in the report, from bridal jewelry industry mainstays like Tacori, Kirk Cara, Staller and Rahaminov to up-and-coming designers like Jade Ruzzo, Sorellina, Harwell Godfrey and Jade Trau.
“We are pleased to release The Platinum Guild’s latest Engagement Ring Trends Report, showcasing the evolution of platinum designs sold in the U.S. market over the past few years,” said Jenny Luker, president of PGI USA. “The industry has fully embraced platinum’s versatility, timeless design and natural white beauty, creating innovative designs and collections never before seen, providing engagement ring consumers with a wealth of options to celebrate their vows.”
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Get your copy of the Platinum Engagement Ring Trends Report here.
