Crowds Aren't the Problem. Skiing Needs An Experience Upgrade, According to Vail's CEO.
✦ NabkaNews BriefAuto-summarized from multiple outlets · verify with the source
Vail's CEO suggests that the issue with skiing is not crowds, but rather the need for an experience upgrade. Some outlets are discussing crowd management at ski resorts, with some resorts reportedly requiring reservations to manage crowds. The relationship between crowd management and the need for an experience upgrade is unclear.