During the playoffs, the NBA dropped a 90-second spot called “Where Legacies Are Built” — a first taste of its partnership with the composer Nicholas Britell and the rapper Nas, who provided vocals for the video. Another spot was created for the finals. If su
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The NBA has partnered with composer Nicholas Britell and rapper Nas on a promotional video called "Where Legacies Are Built". The partnership was first showcased during the playoffs with a 90-second spot, and another spot was created for the finals. It is unclear how this partnership relates to the outcome of the NBA finals, which some outlets report was won by the New York Knicks, while others discuss ongoing playoff series and player performances.
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