IllustrativeIgnore buzzwords and watch out for wool: how to choose more eco-friendly fabrics – and avoid greenwashing
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There is guidance available on selecting more eco-friendly fabrics. The advice includes being cautious of certain terms and materials, such as wool, that may not be as environmentally friendly as they seem. This guidance also aims to help consumers avoid greenwashing, a practice where products are misleadingly presented as being more eco-friendly than they actually are.