NHL announces multiyear partnership with Procter & Gamble in Canada
✦ NabkaNews BriefAuto-summarized from multiple outlets · verify with the source
The NHL has announced a multiyear partnership with Procter & Gamble in Canada. The partnership appears to involve multiple Procter & Gamble brands, with specific mentions of Tide, Downy, and Gillette. The exact scope and terms of the partnership are not entirely clear, with some reports suggesting a regional focus and others mentioning different NHL partnerships, including one with New Era.
Full coverage
1
Sportcal·Apr 152
Sports Business Journal·Apr 153
Business Wire·Apr 154
SportsMint Media·Apr 165Business Wire·Apr 156
TradingKey·Apr 177SportsMint Media·Jul 108Business Wire·Feb 19