She’s a brand…and she´s back at 44

Sporting Goods Intelligence Europe·Jun 30

✦ NabkaNews BriefAuto-summarized from multiple outlets · verify with the source

Serena Williams is returning to professional tennis at the age of 44, nearly 4 years after stepping away from the sport. The reason for her comeback is unclear, with some speculating it may be due to missing the sport. Her return to tennis has generated significant attention and discussion.

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