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Rimmel London ad banned for implying girls need make-up

BBC·Dec 20

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A Rimmel London ad has been banned for implying that girls need makeup, with some outlets suggesting the ad implied makeup is necessary for success or to be worn to school. The ad's content has been described as irresponsible. The banning of the ad has prompted some to call for changes in the beauty industry.

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'Banned Rimmel back-to-school make-up ad shows big changes needed in beauty industry'

NationalWorld·Dec 20

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Rimmel London ad banned for implying girls need make-up

Full coverage

Rimmel London advert banned for implying girls need make-up to succeed

Watch: Banned Rimmel advert suggests women need to wear makeup to succeed

Rimmel London advert banned for encouraging girls to wear make-up to school

TV star has ad banned for ‘irresponsible’ content

'Banned Rimmel back-to-school make-up ad shows big changes needed in beauty industry'