Wendy's has partnered with a major entertainment company to offer limited-edition kids' meal toys, with reports indicating the partnership is with either DC or Warner Bros., which is the parent company of DC. The kids' meals will feature collectible items, possibly including DC super heroes, super villains, and rides. The promotion appears to be part of a larger effort by Wendy's to introduce new offerings, although the exact details and timing of the promotion are not clear.