The Bundesliga’s deal with Mark Goldbridge is odd, and exactly what MLS is missing with Apple

The Guardian·Sep 3

✦ NabkaNews BriefAuto-summarized from multiple outlets · verify with the source

The Bundesliga has partnered with YouTuber Mark Goldbridge, granting him broadcasting rights in the UK. This move is seen as an effort to grow the league's audience, particularly among younger viewers. The success of this partnership is still being evaluated, with some outlets questioning its effectiveness.

Full coverage

Is the Bundesliga’s tie-up with Mark Goldbridge and The Overlap paying off?

The New York Times·Feb 28

Why the Bundesliga has turned to Mark Goldbridge and YouTube to grow its audience - The Athletic

The New York Times·Aug 21

YouTuber Mark Goldbridge among Bundesliga’s UK broadcast partners for this season - The Athletic

The New York Times·Aug 21

Youtubers win live UK Broadcasting Rights to Bundesliga

Yahoo Sports·Aug 20

Köln spoil Wolfsburg’s birthday party with latest ever Bundesliga goal | Andy Brassell

The Guardian·Sep 15

Mark Goldbridge: Gary Neville's The Overlap buys Manchester United influencer's YouTube channels

BBC·Apr 14

Mark Goldbridge secures landmark Bundesliga broadcasting deal

bestnewbettingsitesnotongamstop.co.com·Aug 20

Mark Goldbridge’s Bundesliga bow a symbol of TV’s want to attract future audiences

The Observer·Aug 30

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