A new pocket watch collaboration between Swatch and Audemars Piguet, called the "Royal Pop", has sparked significant interest, with some shoppers waiting in line for days to purchase one. The demand has led to in-store chaos and online resale prices in the thousands, but it is unclear if the hype has already peaked. Some outlets are reporting that Swatch stores have been forced to shut due to the frenzy, while others are questioning whether the popularity of the "Royal Pop" is already waning.